TradeMark Media is an award-winning interactive agency. We create online experiences that are engaging, effortless, and effective.
- Physical address: 2400 Webberville Road, Building B, Austin, Texas 78702
- Year established: 1999
- Year incorporated: 2003
- Full-time employees: 23
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Founder, President, & Strategy Director
Nick Weynand is TradeMark Media's founder, president, and strategy director.
Over the course of 17 years, Nick has grown his once-humble, dorm-room operation into the fastest-growing Web agency in Texas (Inc. 5000, 2016). Now, more than 25 expert Web designers, developers, marketers, and project managers produce world-class websites and applications from TradeMark’s headquarters in east Austin.
Nick regularly consults with enterprise businesses and large organizations––from Fortune 500 companies to global nonprofits and state agencies. Over the course of his career, Nick has provided digital strategy, design, and development services to more than 600 Web projects.
Admired for his unflappable commitment to his clients’ success––and his sharp insights into the worlds of Web design and development––Nick is often tapped to share his hard-earned wisdom across the industry.
He believes TradeMark has an obligation to make the Internet a better place by helping its clients solve problems. And, just as importantly, Nick is dedicated to the professional and personal growth of the TradeMark team.
Nick spends his free time with his family––his wife, Courtney; his two children, Eisley and Everett; and their dog, Heidi. When not cooking, reading, or playing with the kids outside, Nick is usually found volunteering for local nonprofit organizations.
Chief Operations Officer
Education: Certificate in Usability, University of Texas iSchool; MILS in Information, the University of Michigan; BA, Austin College; PMP
Andrea Richeson is our Chief Operations Officer.
With more than 20 years’ experience in strategy, design, development, and project management––spanning corporate, academic, nonprofit, and state government organizations––Andrea has seen everything the Web has to offer.
Which is why she has worn several professional hats at TradeMark, starting with Director of User Experience, to VP of User Experience, and now as our COO. As our COO, Andrea oversees TradeMark’s staff, daily operations, and works with the executive team on business strategy and development efforts. She’s the engine that makes the car go. She also lends her expertise at almost every phase of the project process, including business development and contract negotiation, strategy & discovery, architecture, design, development, and ongoing strategy and communication.
Her free time is spent playing with her adorable kids––and cycling, swimming, motorcycling, catching up with friends over coffee. She’s also a devoted mom to two silly dogs and two mischievious cats. She volunteers as vice chair of the Austin YMCA (Town Lake) board and supports the fundraising efforts of the Texas Mamma Jamma Ride for Breast Cancer and the BookSpring Read-a-Thon.
Chief Marketing Officer
Education: Bachelor of Fine Arts, Savannah College of Art and Design
Rachel is TradeMark’s Chief Marketing Officer.
After graduating from the Savannah College of Art and Design (SCAD), Rachel worked as a graphic and Web designer in London, England; Brisbane, Australia; and at several advertising agencies in Austin.
In 2005, Rachel founded Creative Suitcase—a new agency—to help her clients tell their stories and engage their audiences by fusing smart strategy with killer creative. During her tenure as a business owner, in addition to tackling design challenges, Rachel found herself drawn to solving larger business challenges.
In 2016, Creative Suitcase merged with TradeMark Media and Rachel focused her efforts on marketing strategy and storytelling full-time. She’s responsible for client branding strategies—and sharing the passion, expertise, and dedication of the TradeMark team with the world.
After work, Rachel spends most of her time with her son and her husband, planning their next great adventure, whether local or half-the-world away. Sometimes their puggle, Buddy, gets to pal along.
Vice President of Technology
Education: Bachelor of Science in Speech Communication, University of Texas at Austin
Stephen Tidmore is TradeMark Media's Vice President of Technology.
Having built his first (of hundreds) of websites in 1999, Stephen knows the Internet backward and forward––and he’s committed to putting the user first.
After college, Stephen spent a few years as a Web developer for Dell. But then wanderlust struck and Stephen bought a one-way ticket to Spain––which launched a six-year globe-hopping journey. In his time abroad, Stephen built international community service programs in Nicaragua, the British Virgin Islands, and on Native American reservations in Montana; taught English in Spain; and was an “adventure coordinator” in Belize. In all, he’s lived, worked, or visited 30 countries.
Upon returning to Austin, Stephen was a webmaster at The University of Texas at Austin (his alma mater) before joining TradeMark Media in 2012. As a technical savant and savvy communicator, he’s the perfect person to direct the technology on which our clients build their digital identities.
When not building websites, he loves spending time with his wife and kids, photography (he’s an accomplished photographer), hiking the Greenbelt, and eating Thai food.