Chief Marketing Officer
Brand design and communication strategy aren’t just part of the marketing department anymore; they influence the products you make, the services you offer—everything. The best marketing strategies should solve problems in all areas of your business.
Education: Bachelor of Fine Arts, Savannah College of Art and Design
Rachel is TradeMark’s Chief Marketing Officer.
After graduating from the Savannah College of Art and Design (SCAD), Rachel worked as a graphic and Web designer in London, England; Brisbane, Australia; and at several advertising agencies in Austin.
In 2005, Rachel founded Creative Suitcase—a new agency—to help her clients tell their stories and engage their audiences by fusing smart strategy with killer creative. During her tenure as a business owner, in addition to tackling design challenges, Rachel found herself drawn to solving larger business challenges.
In 2016, Creative Suitcase merged with TradeMark Media and Rachel focused her efforts on marketing strategy and storytelling full-time. She’s responsible for client branding strategies—and sharing the passion, expertise, and dedication of the TradeMark team with the world.
After work, Rachel spends most of her time with her son and her husband, planning their next great adventure, whether local or half-the-world away. Sometimes their puggle, Buddy, gets to pal along.
- Traveling with her husband
- Her son's made-up jokes
- Taking her Puggle for a stroll
- Southern accents
- Ben & Jerry's
- Pumpkin chai lattes
- Toothpaste in the sink
- Red lights
- Excessive talking
- Was once bitten by a zebra
- Has been part of both a Queso Club and a Burger Club
- Devoted Carolina Panthers fan (and don't you dare disparage Cam Newton!)
- Has traveled to more than 40 countries (favorites: Croatia, Japan, and Australia)