Web Design

TradeMark Media is an award-winning web design firm in Austin, TX

Website design is often the most important factor when you have one and only chance to make a great first impression. We believe that great design happens when you have the following:

Our process starts with a thorough strategy and discovery phase, where we learn about your target audience and goals and map out the objectives that need to be completed. The visual design team uses the approved site architecture to create unique, attractive and professional design concepts that will set your site apart from the crowd. Our iterative process insures that your site will

Visual Design and Branding

Our approach to visual web design ensures that your site will look fantastic. Our graphic designers take time to understand your various target audiences and create designs that communicate the unique value of your company. Our team will work closely with you through several feedback and revision rounds to ensure that the final design exceeds your expectations. TradeMark also offers branding services, which includes logo design, font treatments, color pallet selection and the creation of branding guidelines.

Usability

Nothing is more frustrating than a website that looks great, but is difficult to use. Throughout the architecture phase of the process, our user experience professionals carefully craft website information and functionality to be as easy to use as possible. We employ the latest techniques to create websites and web applications that are engaging, effortless and effective.

Accessibility

Your website should be accessible to people with disabilities, including visual and mobility impairments. Many government websites require it, and for private companies it’s just the right thing to do. Most of our websites follow strict Section 508 and WCAG standards for accessibility.

Mobile-Friendly and Responsive Design

Users are more mobile than ever and websites should be designed to be accessible and user-friendly from any device: desktop, laptop, tablet or handheld.  Our user experience professionals and visual designers use an established responsive design process to make certain that our clients’ websites adapt dynamically to a variety of devices and screen sizes. In addition, we utilize the latest HTML 5 techniques to create websites that interact with key device functionality such as geolocation for location-aware applications.

Content Strategy

Nothing is more important on a website than its content, and a great website can quickly give the wrong impression if the content is disorganized or poorly written. Excellent content should provide clearly structured information, meaningful messaging, and persuasive calls to action. We offer content architecture services through our standard web design process, as well as options for strategic content strategy and copywriting.

Contact Us

Feel free to call or email us if you have questions, or request a proposal if you would like to give us more information about your requirements.